spidergraham.com - programmatic media buying and selling training

While a great deal of marketing is based on the strategies and channels marketers used to reach online audiences, the core of successful marketing is based on a deep understanding of what makes consumers do what they do.

These videos represent some of Spider’s shared content covering marketing philosophies¬† and ways you can get inside the heads of human beings so that you can do a better job of meeting their needs.


Understanding Consumer Dynamics (22:08)


Content Design for Non-Designers (1:10:09)


Human Perception and Decision Making (18:06)


Human Perception and Change (29:47)


Human Perception and Fear (16:12)


Human Perception and Value (13:32)

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